Freelancer’s Courses & Current market trend with global marketplace

Bangladeshi existing Freelancers are getting jobs through renowned international online marketplace ( Upwork, Fiverr, Freelancers, skillBangladesh….etc) and serving foreign clients. Employers who are outsourcing their jobs to these marketplaces are expecting international standard deliverables from freelancers. Foreign Employers/Companies consider soft skills especially Communication Skills strongly. If a Freelancer is experienced and can do the given job perfectly still he needs to communicate, submit proposals and convince the clients with competitive professionalism & negotiations skills which is a big concern for Bangladeshi Freelancers. Gaining soft skills is the first condition for the freelancers to win the jobs. Online marketplace is now very competitive and our Freelancers should be equipped with soft skills to take advantage over other countries. We recommend to Introduce a soft skills ( Package or a module ) consist of below soft skill sets-

Basic English ( Writing & Spoken )

Presentation skills

Negotiation skills

Proposal writing/Drafting

Leadership Skills &

Professionalism

After completing the above module or doing it parallelly they can gather technical skills required to perform the jobs. Recent market trends show once off basic jobs like logo design, web development, link share, reviews, basic digital marketing etc. are available with very small amounts of payments and our Freelancers engage them heavily with these. Neighboring Countries trying to grab expensive jobs and not bidding for cheap jobs which usually come to us. Freelancers with basic technical skills getting this type of job done. Same time Accounting & HRM, Sales & Marketing and Admin & Office Support which are the most demandable and expensive jobs, are being taken care of by other countries. Once employers receive good service from a country or a group of Freelancers belonging to a nation then it is tough to enter in that category. Bangladesh is a country full of graduates from public & private universities including National Universities. Developing them with Accounting & Consulting and Sales & Marketing beside ICT is easier for grabbing a market share. Good thing is Accounting & HRM, Sales & Marketing and Admin & Office Support jobs are computer enabled and online based. There are courses and certification of these available locally already. All we need to make aware of it and establish a learning path.

We have assessed and analyzed global market by observing global standards skills & knowledge providers like -ACCA UK, AICPA USA, CIMA UK, TUV Rheinland Germany, TUV SUD, AIT Thailand, MIM Malaysia, Skill India, LCBS Dhaka (www.lcbsdhaka.com), AIM, NSDA (National Skills Development Authority, Bangladesh ), SEIP, STEP, and listed out below 1-5 broad categories according to current international market trend-

1.

Broad Category: Design & Creative

Sub-Category-

Animation
Art & Illustration
Audio Production
Brand Identity & Strategy
Graphics & Design
Motion Graphics Design
Photography
Physical Design
Presentation Design
Video Production
Voice Talent
2.

Broad Category: Web, Mobile & Software development

Subcategory-

Desktop Software Development
Ecommerce Development
Game Development
Mobile Development
Mobile App Development
Mobile Game Development
Product Management
Scrum Master
Product Management
QA & Testing
Automation Testing
Scripts & Utilities
Scripting & Automation
Web & Mobile Design
Prototyping
Mobile Design
Web Design
User Research
Web Development
Back-End Development
Front-End Development
Full Stack Development
CMS Development
Software Development
Firmware Development
AR/VR Development
Coding Tutoring
Database Development
3.

Broad Category: Sales & Marketing

Subcategory:

Display Advertising
Campaign Management
Digital Marketing
Email & Marketing Automation
Email Marketing
Marketing Automation
Lead Generation
Sales & Business Development
Lead Generation
Market & Customer Research
Marketing Strategy
Marketing Strategy
Content Strategy
Public Relations
SEM – Search Engine Marketing
Search Engine Marketing
SEO – Search Engine Optimization
Search Engine Optimization
SMM – Social Media Marketing
Social Media Marketing
Telemarketing & Telesales
4.

Broad Category: Accounting & HRM

Subcategory:

Accounting

Bookkeeping
Accounting
Cloud Accounting/Online Accounting ( Tally, Xero, Quickbook etc…)
Financial Planning
Financial Management/CFO
Financial Analysis & Modeling
Human Resources
HR Administration
Sorting & Recruiting
Payroll Processing
5.

Broad Category: Admin & Office Support:

Subcategory:

Data Entry
Personal/Virtual Assistance
Project Management
Transcription
Online Research
Order Processing

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